Haoji was founded in Puge, Sichuan province in 1987 with its headquarter in Chengdu of Sichuan now. Haoji is an industry pioneer of chicken bouillon in China, and a leading brand of Sichuan cuisine condiment. In 2002, Nestlé invested Haoji to found the joint venture Sichuan Haoji Food Co., Ltd. Today Haoji operates three factories (in Puge, Xichang and Shuangliu) and one consumer engagement center "Inspiration Kitchen" with R&D lab and professional kitchen for customers. Since 2006, Haoji has expanded to more markets of the world by leveraging the strength of Nestlé, one of the Fortune Global 500. It is sharing the delicious healthy Sichuan cuisine to the world with its world-class standard of quality.　

Haoji, which is positioned as "innovative and authentic sichuan flavor", has been rooted in and constantly enrich product line for Sichuan cuisine for over 30 years. Based on authentic sichuan flavor, in addition to the series of chicken bouillon seasonings familiar to target audience, there are also chicken concentrate, matsutake essence, green pepper oil and other products to bring better culinary experience. The star products line Haoji Sichuan sauce series is due to its authentic and complex sichuan flavor, and by gourmet and chefs highly recognized.　

Positioned as the “innovative authentic Sichuan taste”, Haoji constantly enriches its Sichuan cuisine condiments product line by rooting in the Sichuan cuisine culture for more than 30 years. Haoji has brought the consumers a better Sichuan cuisine cooking experience with its well-known chicken bouillon together with its liquid chicken bouillon, matustake mushroom bouillon, and green pepper oil. Its star product line HAOJI Sichuan Spicy Sauce and Haoji Sichuan Spicy Paste are highly recognized by cooking enthusiastic and chefs for its multi-sensory authentic Sichuan flavor.